Monday, October 4, 2010



H&M collaborates with Lanvin.  

Look for a sneak peak of the collection on the H&M site on November 2.  Then, get ready to buy three weeks later on Nov. 23rd.



The line has been designed by Lanvin’s artistic director, Alber Elbaz and their head of menswear, Lucas Ossendrijver.

In the video above Alber Elbaz speaks on his thoughts on this collaboration. He is quoted as saying – “H&M approached us to collaborate, and see if we could translate the dream we created at Lanvin to a wider audience, not just a dress for less. I have said in the past that I would never do a mass-market collection, but what intrigued me was the idea of H&M going luxury rather than Lanvin going public. This has been an exceptional exercise, where two companies at opposite poles can work together because we share the same philosophy of bringing joy and beauty to men and women around the world.”

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